In recent years, East Asian cosmetics have been improving their fanbase not only in Asia but also in a lot of Western countries. One of the leaders is K-Beauty, however Made-in-Jap […]
Now, we are in the 2nd or 3rd wave of COVID-19 pandemic. From the beginning of 2020, we have been facing how we can overcome with COVID-19. Then, we found out our sense of value ha […]
Due to the big impact of Covid-19 spreading, demands for secure and safe products are accelerating furthermore. In terms of cosmetics industry, it is definitely equal as well. Reli […]
Clean Beauty is currently the most crucial words in the global cosmetics industry. Consumers have the right to demand the safe and sustainable products without any harmful ingredie […]
What is the Definition of Beautiful Skin in Japan? In Japan, there are numerous words which can describe beautiful skin: Moisturised, Glowing, Smoothness and many more. For example […]
With the recent skincare trend, consumers prioritise cosmetic products which are natural, transparent, and clean. Evidence to prove and guarantee these qualities and benefits to th […]
Do you want to create your own brand of cosmetics? Do you have any ideas to add a value making your brand in Japan? Please take a look of our procedure, which will advise you on ho […]